Hi! My name is Sally and I am the 29 year old writer, recipe developer, and photographer behind this blog. As you can tell, I have a slight addiction to baking…

SBA Page

In addition to baking, I love to take pictures and I love to write. Starting a food blog was inevitable. What began as a simple way to share all of my recipes with friends and family has developed into my full time job.

Sally’s Baking Addiction was born in December 2011. For more information about how I began my blog and the different techniques I use, please browse my posts on the subject of blogging. My website is a fun, friendly place for readers to find their passion to bake. It’s all about original, innovative recipes that are approachable for novice and experienced bakers. I am a self-taught baker, learning purely through my experiences. I provide informational posts about different baking techniques and how to use proper ingredients to achieve the best results. I share my recipe fails and triumphs with readers so that they may learn along the way with me.

I want everyone reading to feel like they can be a master in the kitchen!

The recipes on Sally’s Baking Addiction are mostly all developed by myself. I bake through trial and error, testing recipe after recipe to find the perfect result to share with others. My readers will only get the best of the best.

To avoid a sugar coma, Sally’s Baking Addiction maintains a balance of indulgent and healthy treats. Oftentimes, my healthy recipes turn out to be my favorites. You’ll find that most of my recipes are quick and relatively simple. With a big family, a dedication to running, my fiance, our dog, and friends, I favor no fuss, no hassle recipes. Preferably ones that taste like I’ve slaved in the kitchen all day.


Business Cards SBA


About Sally

I grew up and currently live in Philadelphia. I attended Loyola University to obtain my marketing degree and while living in Baltimore after school, I met my fiancé Kevin. Our dog Jude is a 115 lb German Shepherd/Rottweiler rescue. Jude loves peanut butter almost as much as I do. Almost. I lead an active lifestyle not because of all the treats I bake, but because I genuinely love it. I practice yoga and run in races often.

I worked in corporate finance full time for 4 years before taking a leap of faith in 2013 and dedicating myself full time to my website. When I am not on the computer or spending time with friends and family, you can find me baking in the kitchen or behind the camera. Thankfully I am a ball of energy to get through it all. Oh, and lots of coffee helps. Follow me on Instagram to see what I’m up to everyday.

My favorite dessert is apple pie, my favorite TV show is Friends (and I annoyingly quote every episode as I watch)and the only books I read are cookbooks. I’m boring.


Sally and Kevin Photo


Getting Around The Website

If you’re new here, let me help you navigate my blog.

  • My Visual Recipe Archive shows all of my recipe categories. All recipes have a photo to go along with them.
  • FAQ page is a helpful resource if you have a general question.
  • For more information about how I began and grew my blog, browse my posts on the subject of blogging
  • If you’re interested in my food photography, check out my Photography page.
  • My Press page lists all of the places my recipes and I have been featured.
  • Be sure to check out my helpful Measuring 101 post for all of my handy baking tricks.
  • In between all the recipes, I like to share a few Bites of Real Life.
  • Feel free to comment on my blog posts adding to the conversation. I reserve the right to remove promotional links, abusive and/or hurtful comments.


Keeping in Touch

There are many ways to keep in touch with me.

You may subscribe via email and have recipes sent straight to your inbox. You may also join me on FacebookTwitter, Instagram, and Pinterest. And if you’re feeling jazzy, you can follow Jude on Instagram too. He’s quite the character.

I truly hope you find the recipes delicious, the photography pretty, and the blog inviting. If you test out a recipe, let me know!


Jude - Peanut Butter